AIOperations
Disposable Software as a Decision-Making Step
AI has changed the cost of building software. Here is how that shifts the way teams should think about what gets built.
Marcus PennyMarch 11, 20264 min read
Insights
Perspectives on AI-native operations, digital commerce strategy, and building teams that deliver.
Digital OperationsOperating ModelsAI and Teams
What a digital operator looks like inside a digital team
The role emerging in AI-era digital teams isn't a new job title -- it's a different way of working. Here's what we're actually seeing.
Marcus PennyDecember 1, 20256 min read
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Digital CommerceOperating Models
Reframing build vs. buy for digital teams
Build vs. buy isn't a one-time decision -- it's a cycle that repeats with every technology shift. What's different now is that AI has unlocked a category of building that never existed before.
Marcus PennyDecember 24, 20258 min read
AI OperationsDigital Operations
Internal tools vs production AI: where to draw the line
AI that helps your team work is different from AI that touches customers. The distinction matters more than most organizations realize.
Marcus PennyDecember 15, 20258 min read
AIOperations
Order Reconciliation
Support teams were manually cross-referencing orders across three systems. We built a tool that surfaces discrepancies automatically.
Marcus PennyDecember 15, 20256 min read
AIOperations
Cookie Compliance Validation
A compliance scanner flagged 900+ items. Most were false positives. We built a tool to separate signal from noise.
Marcus PennyDecember 12, 20255 min read
Digital OperationsPIM
From PIM projects to ongoing digital operations
Most PIM implementations fail not during the project, but after. Here's how to build sustainable digital operations that keep your product data clean, consistent, and commerce-ready.
Marcus PennyNovember 27, 20257 min read
AIArchitecture
From reconciliation tool to operational architecture
A holiday incident exposed the limits of reactive tooling. Here's the architectural shift we're building in response.
Marcus PennyJanuary 14, 20255 min read